How ‘DAISY EMILIA’ came about
Lead by designer Daisy Jones, Daisy has always had a love for the creative world ever since she was tiny. During her time in education, art was a way to escape all else, Daisy has a first-class BA Hons in Fashion Design and Design for Performance.
“It was always so hard to choose what I wanted to do as an actual job… meaning when I finished my degree, I felt lost. Lost with too many ideas but no outlet or path.
My passion lay within creating sketchbooks, I loved the searching, the hunter-gatherer mindset of collecting found “things”. Objects of interest, piecing them together to create beautiful catalogues.
But how could anyone turn sketch-booking into a job..?
I learnt so many additional skills trying to hone my creative flair into some kind of box, trying to conform to some kind of category, which I never quite fitted. A rather difficult concept to grasp, fresh out of uni.
5 years on, I had tried many paths, yet none were the perfect fit, for my creative personality. It took me a long time to understand that at the stage we feel we are beginning to lose ourselves, is just when the magic begins to start. Creativity was injected back into my world when I began designing my artistic vision for our wedding. Not only was this a magical occasion because we were getting married, but I had an outlet for creativity again, with a real purpose.
I searched for something, I simply couldn’t source, something I wasn’t sure even existed. How could our wedding represent us in true form?
-
And then this got me thinking, so many businesses; where owners invest so much of themselves into their brand, but it never truly represents them.
Daisy Emilia focuses on the deeper meaning of ‘you’ as an individual, as well as materials, mediums, the physical elements used within your business, that undoubtably play an enormous role.
Thus, Daisy Emilia was created, to create a creative vision that truly represents you.
I want to know you, to know your business, and to display this with my creativity.”
MEET THE REAL DAISY
‘Step into my vibrant world!
I am known for my boundless creativity and infectious laughter, I'm an easy going individual with a wicked sense of humour, always known to laugh at my own jokes!
Home is definitely my happy place & where my heart truly lies, especially when I'm accompanied by my beloved dog. Our small cottage garden is my sanctuary, where I delight in growing fresh fruit & vegetables (food is my love language!!).
We are lucky enough to be nestled in the picturesque landscapes of rural Gloucestershire, where we can walk for miles through hidden footpaths and woodland where I find endless inspiration for my creativity.
I live my life by a motto picked up from our travels through Vietnam,
“A long life isn’t good enough, but a good life is long enough”.
Yours truly
Dais xo’
